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2013 Websites Integrate SEM/Social Strategies
2013 has finally closed and the new year is flooding out the gate as I write this article. In retrospect, it was a great year and I wouldn’t take it back for anything. The experience of seeing so many...
View ArticleMedia Buying… anybody can do it!
Technically, this is an accurate statement… anybody can buy media. It could also be said anybody can sew up a cut, install a car stereo, lay carpet, or groom a dog – but you shouldn’t.There are...
View ArticleWeb Tools of The Trade #2, pseudo-elements
When it comes to building web pages the fundamental building block is a rectangle. A page may contain elements that look rounded or circular or zig-zagged or any manner of things, but anything that is...
View ArticleOnline Community Culture & the Sturgis® Motorcycle Rally™
Anyone can see the Sturgis® Motorcycle Rally™ draws a huge crowd with an exorbitant number of people! The streets flood with visitors and the hills rumble with motorcycle reverberations. But...
View ArticleTourism Conference 2015 Marketing Ideas. Service. Results.
For almost 10 years, Robert Sharp & Associates (RSA) has attended the Governor’s Conference on Tourism to support influential clients in the hospitality and tourism industry, including Sturgis...
View ArticleMarketing Efforts at the South Dakota State Fair
For the seventh year, Robert Sharp and Associates helps to put on, host, and market the South Dakota State Fair, which took place September 3-7, 2015. With the goal of increasing attendance each year,...
View ArticleSioux Empire Fair sees record attendance
The 76th Annual Sioux Empire Fair was a huge success again this year, with the help of Robert Sharp and Associates and their support of the event for the fourth year running. This year’s fair saw an...
View ArticleTiming is Key: Google’s New Tool Measures Website Load Time on Desktop and...
While technology continues to advance, Google has recently released a tool for businesses to see how well websites work across a variety of platforms (desktop, mobile devices, etc). This really isn’t...
View ArticleSturgis Motorcycle Rally Social Media Strategy Driving Attendance, Tourism
STURGIS – During three weeks spanning the 2016 Sturgis® Motorcycle Rally™, the City of Sturgis’ rally events department reported record social media traffic. Sturgis® Motorcycle Rally™ reports that...
View ArticleFairs are what we do.
Theme development, ad design, television production, event planning, PR consulting, media coordination… a lot of planning goes in to making a fair happen every year. As members of the International...
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